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When You Know It All

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A while back I was meeting with a representative of a company that helped learning organizations measure the effectiveness of their training. We got off track a bit and were discussing various certifications and I mentioned a certification for marketing executives that I had initially earned several years before. I told him that there was a lot of education and testing involved in earning and maintaining that very challenging certification.

He stated that he wouldn’t need anything like that because he already knew all he needed to know to succeed in his career. I was polite and finished out the meeting but I knew in that moment I would not be using this person or their organization.

If he already knew everything then it meant that he had nothing left to learn. It may have even become impossible for him to learn. I couldn’t help but wonder how this know…

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