I am often, some would say too often, surprised at how much I have to learn. I?m also often surprised at who I learn it from.
Such was the case a couple of weeks ago when I was doing a presentation I called ?Selling Through the Generations.? The focus was on the differences of selling to the various generations with a particular focus on selling to millennials.
Usually when I?m presenting to a group I try to know more about my subject than my audience. If that?s not possible I at least try to help the group use what they know if a more effective way. This group was unique in that there were 7 or 8 millennials mixed in and I had no doubt that they knew more, way more in fact, about being millennials than I ever could.
But I was really just presenting information that came from…
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